Portfolio

Senator Barbara Mikulski

Design Objective
In 2010, TruBlu Politics was hired as the direct mail consultant for Senator Barbara Mikulski. Our objective for the mail was to remind people of how effective Senator Mikulski has been in fighting for their interests in the US Senate. For her campaign, we produced a five-piece mail program to focus on her efforts to create good jobs and improve health care for Maryland families.

Results
Our mail helped Senator Mikulski win re-election with over 62 percent of the vote, helping her to become the longest serving woman Senator in US history.

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Maryland Democratic Party Coordinated Campaign

Design Objective
In 2010, TruBlu Politics developed a 4-piece mail program for the Maryland Democratic Party Coordinated Campaign. Two of the pieces were used to encourage Democrats to turn out to vote at early voting locations. Another two pieces were used to encourage Democrats to vote by mail.

Results
Aided by our program, the entire statewide Democratic ticket was re-elected by large margins included the re-election of Governor O’Malley against former Governor Robert Ehrlich.

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Frank Kratovil for Congress

Design Objective
In 2008, we were hired to as the direct mail consultant for Frank Kratovil. Our objective was to help elect Frank Kratovil to Congress in a very Republican district. To do so we highlighted Frank’s moderate credentials while showing how Andy Harris was out of the mainstream on key issues that mattered to the voters of the 1st District.

Results
As a result of our work, we helped elect Frank Kratovil in a district that President Obama lost by 19 points. While Rep. Kratovil was unable to overcome the Republican tide in 2010, we once again produced quality hard hitting mail for his campaign.

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Independent Expenditure in support of Brian Frosh for Attorney General

Design Objective
In 2014, TruBlu Politics produced a direct mail campaign supporting Brian Frosh for Attorney General. The program attacked his leading opponent over ethical, lack attendance and poor voting record. The program also highlighted Frosh’s effectiveness and major support from key endorsers.

Results
Despite starting out the campaign trailing his opponent by double digits, our program helped Frosh win the Democratic Primary by almost 20 points.

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Donna Edwards for Congress

Design Objective
TruBlu Politics has been the direct mail consultant for Donna Edwards since 2008. In our first race, Donna Edwards was challenging 16-year incumbent Albert Wynn. The objective of our mail program was to demonstrate that Albert Wynn was out of touch with district and position Donna as an attractive alternative.
After that initial race, our objective was to show how Donna Edwards effectively represented the values and priorities of Maryland’s 4th District.

Results
Our mail in 2008 helped Rep. Edwards defeat a 16-year incumbent in the Democratic Primary by more than 20 points. In her most recent race, we helped her to large victories in both the Primary and General Elections.

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SEIU Local 1199

Design Objective
In 2014, we produced direct mail for SEIU 1199 as part of their independent expenditure campaign to in 5 legislative districts. The objective of programs were to elect progressive Democrats in competitive primaries in each district.

Results
Our direct mail was a decisive factor in numerous legislative victories. Of the 10 races we developed mail programs for, 9 candidates won decisive victories.

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